Listen, if you really want to sell somebody on something you need to use a landing page. If you’re blindly referring people to a product that they’re really not sure about yet or may still be in info gathering mode then you’re going to have to convince them this is the product they need in their lives.
Sit back and think for a second about how you make your own purchases. It’s easier to make purchases from a friend of family member’s recommendation. When you’re interacting with people you don’t know you need to build trust.
To build trust you need to have some convincing copy on your landing page which will sell the product. People have very short attention spans so you will want to do the convincing in headers and short paragraphs.
There are elements that you can sprinkle around your lander to gain the user’s trust as well. Anything endorsed by somebody famous will boost trust ten fold. Also, if there are any legitimate publications who’ve published anything about a certain product should be displayed as well.
People will also follow social queues. IF you have thousands of followers and display that on the lander somewhere it will make you seem more legitimate. Like anything, it’s always good to split test your landing pages.
You’d be surprised how things as little as an image, headline or CTA (Call To Action) placement can really affect your leads or sales. If you sign on to my team as a LifeVantage distributor I’ll teach you some of these methods.